Even with photos and a video circulating on social media, Geely Philippines had initially denied the existence of a sedan in its lineup. But the automaker is confirming it now. Customers can look forward to a fourth member of the Chinese automaker’s family of models.

That said, the firm is keeping silent about the specifics of its upcoming new product. The only things that it is willing to reveal are the vehicle’s B-segment Modular Architecture platform (used by the Coolray) and the high-tech factory where it is produced.

We already have a speculation on what this particular product is. But one thing is for sure. If Geely plays its cards right, this could be another segment shaker that veteran car companies should be nervous about.